The Herald is Hobart and William Smith Colleges’s student-run newspaper of record and has been a campus institution since 1879. The Herald allows advertisers to reach a highly targeted market of over 2,000 students, faculty, staff, parents and members of the Geneva community.

We do offer online advertisements and audio advertisements on our podcast The Seneca Scene. Please contact us for more details, as the rates will differ from those below.

Advertising Options
Single Issue Rates*
Size Dimensions (in) Price
1/8 page 2×10 or 4×5 $20
1/4 page 4×10 or 8×5 $40
1/2 page 9.5×10 $80
Full page 9.5×20 $160
*Discounts may be available for frequent or on-campus advertisers

The Herald does not accept ads in color.

The Herald publishes monthly. Any interested advertisers should email us at least one week in advance of the next issue.


The Herald has concluded publication for the 2017-2018 academic year. Please email the Editor in Chief or Contact Us for information on advertising for the 2018-2019 academic year.